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Maximum Net Profit On Your Home Sale

Realize Higher-Priced Offers from More Qualified Buyers in Less Time


  Our high-gain home marketing and representation services are designed and proven to make your sale easier, more enjoyable and with the highest net-sale proceeds.

 

What you can expect...

PREPARATION & PRESENTATION

 

Comprehensive Marketing Plan.

A-to-Z Steps we will be taking to advertise, promote and sell your home with the highest possible net proceeds and in the shortest amount of time.

Includes frequent update and review sessions to check our progress and instantly make any market-driven adjustments. Ensures we meet your sale price target while closing escrow on time to satisfy your relocation plans.

Partnership in strategy, progress and targeted success.

Guidance on Preparing your Home’s Interior and Exterior

for the best possible presentation to buyers.

A bright, fresh and well-kept appearance enhances your home’s market appeal and attracts more offers at higher prices.

 

Professional Still-Frame, 3-D, Video and Aerial (where appropriate) Photography

to capture your home’s features and beauty for a captivating, dynamic presentation to the buyer audience at over 900 real estate-focused global and domestic websites, the MLS, and local print publications.

93% of home buyers begin their search on the Internet. An impeccable first impression compels further investigation by your buyer audience.

Professionally Installed Signage Located with an Appealing effect.

Home shoppers will know your home your is available and how to contact your agent with questions.

 

 

MAXIMUM MARKET EXPOSURE

 

Global and Local Online Presentation

93% of home buyers begin their search on the Internet. Maximum online reach and
frequency ensures the best global and local exposure for presentation of the features and benefits of your home.


Professional photos, video and an artfully written property description are input into our global online distribution system. Your home’s captivating presentation then cascades onto a strategic selection of over 900 mobile-ready real estate, news and social networking websites which draw over 1.8 billion visits per year, averaging an impressive 12 focused minutes per visit. The menu of sites is designed to reach interested home buyers at all price points locally and throughout the world and allows contact with your listing agent quickly and easily.




 
The above sites represent a limited sample of over 900 online listing presentation venues available to give your home maximum domestic and international market exposure. Periodic reporting of your home’s viewing activity across all sites allow us to see where interested buyers are located and adjust marketing focus for increased targeting to the home-buyer audience.

 

Local Print Advertising

 

Readers sign on 31 million times each month to the San Diego U-T news and classified ads website. Another 1 million read the newspaper weekly. Your home’s professional presentation are included in both. Our open house scheduling, with eye catching imagery and a artfully written property description are included in the weekly edition of the Union-Tribune Real Estate section..online and in print.

Local print and online property presentation with San Diego County’s most widely-read real estate and news publication.

 

 

 

We have buyers...

We have relationships with active buyers searching for homes in San Diego County right now. Our globally-published property search website attracts active home buyers seeking to purchase in all areas of San Diego County.  Lead capture, instant automatic follow up and personal relationship building create a steady volume of highly qualified prospective buyers for your home.  We are often able to bring multiple interested buyers..even before we advertise your home to the public.

 

Our established home-buyer relationships enable shorter marketing time and drive more offers from highly qualified buyers.

 

 

Multiple Listing Service (MLS)

 

Sandicor provides the San Diego County multiple listing service (MLS) to over 18,000 local and out-of-area REALTORS® who locate and research listed properties for their home buyers on a daily basis. Property listing information is syndicated and distributed to dozens of additional websites where consumers use pinpoint search criteria to yield exact results . As a subscribing member, I use this system to artfully present your property’s features and benefits to real estate professionals and buyers who need detailed, up-to-the minute property listing information.

Extensive property listing data to assist buyers’ real estate agents in locating and researching your listed property.

 

Hyper-Local Market Exposure

 

Open House Showings fitting your schedule. Dates and times are advertised in the San Diego U-T Real Estate section, Craigslist, Facebook.

Captures interest and affords easy access to  active buyers. Enables more buyer showings per days on market.

 

 

 

 

 

Door Knock 25 Close-By Residences announcing your home’s market listing with an invitation to your upcoming open house.

Neighbors make great sales advocates for your home and are happy to get the word out by passing along property listing information to friends, family and associates.

 

 

 


 

 

  "Just Listed" Information Cards mailed to 200    surrounding residences.

Hyper-local promotion of your listed property aids in the generation of ground-level excitement and increases market exposure.

 

MARKET FEEDBACK 

 

 

 

Local Broker Tour and promotion at weekly sales meetings attended by agents from dozens of local brokerages. We receive valuable input from local agents regarding price point, appearance and buyer demand for your property.

Feedback from other agents is a valuable tool for positioning and marketing. Agents are delighted to preview new property listings for their buyers.‚Äč

 

 

 

 

Weekly Update and Progress Reports on the number of home showings and purchase offers, agent and buyer feedback, competitive listing status and current pricing trends. You stay informed on what is happening in your neighborhood market on a weekly schedule.

Current neighborhood market information allows systematic review and revision of  sales strategy.

 

Proactive Buyer Identification. Reverse prospecting identifies recent MLS search activity for homes like yours and the agents who are searching.

Enables identification and contact with buyers’ agents who are searching in your neighborhood for a home like yours, and capturing otherwise unknown, yet well qualified buyer prospects.

BUYER QUALIFICATION & CONTRACT NEGOTIATION

Qualifying the Buyer of Your Home requires careful assessment of their commitment and ability to complete the purchase. Our representation service includes verifying evidence of mortgage loan approval, sufficient funds to close, and an in-depth interview with the buyer’s real estate agent and mortgage lender to make sure you are dealing with a committed, well-qualified buyer.

Assurance that your buyer has the commitment and financial ability to complete the purchase and close escrow.

 

 

Price, Terms and Conditions are the essential elements of any residential purchase agreement. As Certified Negotiation Experts (CNE), we use proven negotiation tactics and strategic planning to maximize your net proceeds, minimize conflict and secure your transaction objectives with less stress and inconvenience.

Negotiating from a position of knowledge and strength ensures your very best result.

 

Convenience, Confidence and Security

 

Electronic Signature Contracts, Disclosures and Advisory Forms written for your protection by attorneys at the California Association of REALTORS® and completed by your experienced, licensed real estate professional. Sign forms from your PC/Mac, smartphone or tablet.

Convenient, quick and easy electronic form signatures save time and eliminate stress during your transaction.

 

Escrow Cycle Management to keep all parties on track to ensure a timely close of your transaction and meet all buyer and seller expectations.

Close escrow on time, as agreed.


Wilson M. Pollock

760-994-0364
2011 Palomar Airport Rd, Suite 112
Carlsbad, CA 92011

Wilsonmpk@gmail.com
Cal BRE# 01377954

Licensed in California

Wilson Pollock Real Estate   |   760-994-0364   |   Wilsonmpk@gmail.com 
Copyright © 2015. Wilson Pollock, All Rights Reserved